advertising has a set of rules which allow a message to be transmitted either in the lineup, dramatic or television commercial. Political parties make use of political propaganda and posters at all times. This time will this spectacular example of the National Action Party.
The emblem: the emblem of the National Action Party since its founding in September 1939, has not changed much as people so easily identifiable. The shield consists of the initials of the National Action Party (PAN) in thick lines which is a symbol of strength. Is a closed circle that surrounds the initials of the party represented in this way the strength of the institution.
shield colors are blue and white. The color blue is a cool shade commonly used for the representation of man. The color white represents peace, purity, virginity. The Mexican population is easily recognized emblem of the party, this year the institution seeks to place on their posters all actions the institution has made in recent years.
Under the slogan of action responsible for the PAN seeks to each poster frame or spectacular as good as it seeks to do or done since the arrival of Felipe Calderon as president.
In the example presented in this study we see that the typeface is thick to show strength and security, the black color used is a status symbol, luxury, strength and firmness.
phrase: action is:
hopes of providing a response to people supposed to vote for this party mentioning in this insurance during the match popular colors implemento.Todos form an adequate bond with blue supremacy of the party representative.
responsible action's slogan was used in this campaign to highlight the good deeds of the party.
As we can see the right composition of a cartel involving the font colors, and in this case, the document which is printed the message, which is a newspaper, being one of the main elements of communication in Mexico.
responsible Action This campaign is used in all radio and television commercials by the National Action Party, remember The parties do almost anything to get votes, always framed things alleged to have made the institution so as to achieve popular support.
Made by: Jonathan Moreno González, Herrera Rodriguez Dana, Gloria Alejandra López Mina, Yuquiabe Moreno Romero, Soto Lorena Navarro, Zavala Cynthia Carbajal, Eduardo Urbina
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